OEM vs ODM High Heel Sandals Manufacturing: Which Is Better for Your Business?

There are some terms that often cause confusion in people's minds. When it comes to private label production of high-heeled sandals, brands often outsource bulk production. Then there is a difference between OEM and ODM service, which play a central role in the bulk production and cost. Some brands choose OEM, and some choose ODM. However, some manufacturers provide both ODM and OEM services to footwear brands. There is a huge difference in cost and production quality of both types, which affects the final decision of brands. 

You might have noticed the same manufacturer’s name under the label of different footwear brands. It happens in almost every kind of product where lots of competitors choose the same manufacturer for bulk production. They do that for a reason, and these reasons will clarify your confusion between ODM and OEM services for high heel sandals. Why do competitors choose the same manufacturer, and why is there no copyright issue? Find your answers below.

OEM High Heel Sandals Manufacturing

When companies need their trademark design in high-heeled sandals, they choose OEM. This is the method brands use when they have eccentric designs for a competitive advantage in the market. They go for the OEM high-heeled sandals manufacturing method to have high control in the design selection. It is not about a standard high-heeled sandal design, but a specific one not found in the industry.

High Client Involvement in Design Customization

The brand provides a unique design, and it has a trademark for it. An OEM has to design the high-heeled sandal according to the descriptions provided by the brand. There will be no standard option in it because there is high client involvement. The sandal brand has an intellectual right to that sandal’s design that can’t be used by any other brand. That means the OEM can not use the same design with any other brand if the current brand has used its trademark design. The custom production is done based on the design and features provided by the client.

High R&D Investment

Likewise, there is high R&D investment by sandals’ brands that choose OEM service. They share information with the OEM service provider regarding the high-heeled sandal designs and benefits. Therefore, the cost of production is usually higher. 

Different Design for Each Brand 

Each brand has to share its design for the production of high-heeled sandals. One brand can’t copy another brand’s design when it comes to OEM service. Only the sandal brands that want eccentric material, design, heel height, type, and overall features in sandals look for OEM service. They can’t use a standard design shared by most brands. 

Takes More Time in Production and to Reach the Market

OEM production of high-heeled sandals takes more time and costs. Since it requires close inspection from the manufacturer and client, the production process is slower. However, the customization is way too high in it. Likewise, these high-heeled sandals have a different impact on the market since they are not standard ones. 

ODM High Heel Sandals Manufacturing

The there is another production type, which is similar in many features to OEM. However, there is a major difference in it, and it is about the client’s low involvement. It is where the manufacturer has the most control over the design and features. 

Very Limited Customization

The number of customizations is much less than the OEM method. It is about the standard design of high-heeled sandals, which are similar to existing designs in the market. It happens when there is already a trending high-heeled sandal design in fashion, and brands decide to launch similar designs. Therefore, the customization is very low, and all it takes is the addition of branding. 

All Brands Share a Similar Design 

In this method, ODM decides the design of high-heeled sandals. All brands have to get their labeling done for the high-heeled sandals to launch in the market. It is like a similar design is shared by many brands, and the only difference is the brand. That’s why you can find many women's sandals brands offering the same high-heeled sandals at a mediocre price. These are the brands that outsource the production to an ODM, where they only have to get their logo printed on the sandals. The prices might be similar for all the brands that have the same high-heeled sandal designs in the market. 

Low R&D Investment 

The R&D investment is low because brands do not design high-heeled sandals. They only choose the design presented by the ODM. All they can ask the manufacturer for is logo printing along with color and size selection. The rest of the features in sandals are the same as those provided by the ODM. Therefore, there is no R&D from the brand/client’s side. Many brands that need standard private-label service for high-heeled sandal production choose this method. It is a more cost-effective choice for women's footwear brands.

Takes Less Time in Production and Reaching the Market

Therefore, the production time is also short in ODM. There is hardly any extra R&D activity since the standard design is shared by brands that choose this service. It happens when there are already many designs available, and brands only have to choose them for their target audience. Many superstores and low-budget footwear brands choose this option to extend their product line. 

Conclusion

So, these options are available in the high-heeled sandals’ private-label production. Brands that want to maintain their symbolic style through IP and trademark designs of sandals choose OEM. OEM has high customization, client involvement in design development, and more R&D investment. This option is for brands that want to launch their eccentric high-heeled sandals with a unique appearance and benefits. Then comes the ODM option that has similar services without high customization. This service contains standard designs of high-heeled sandals shared by many brands, and the only thing that differs is the labeling. Therefore, the R&D cost is low, and there is hardly any client involvement in design selection.